TURNING AD SPEND INTO MEASURABLE BUSINESS GROWTH
I’m Md. Shakib Mulla — Performance Marketer & Meta Ads Specialist
I help businesses generate more leads, sales, and revenue through data-driven Meta Ads, conversion tracking, and performance marketing strategies.
From campaign strategy and creative testing to tracking, optimization, and scaling — I build marketing systems designed around one goal:
More qualified customers. Better ROI. Sustainable growth.
WORK WITH ME: +8801567943449
[ VIEW MY CASE STUDIES ]
TRUSTED BY BUSINESSES THAT WANT TO GROW
What I Do
- Meta Ads & Paid Social: Facebook & Instagram advertising campaigns focused on leads, sales, conversions, and scalable growth.
- Lead Generation : I build targeted campaigns that attract qualified prospects instead of simply generating cheap leads.
- E-commerce Advertising: Conversion-focused campaigns designed to increase purchases, improve ROAS, and scale winning products.
- Conversion Tracking: Accurate tracking with Meta Pixel, Google Tag Manager, GA4, and Conversion API so you can make decisions based on real data.
- Campaign Optimization: Continuous testing and optimization of audiences, creatives, placements, offers, and budgets to improve performance.
- Marketing Strategy: A complete strategy connecting your offer, audience, creative, funnel, tracking, and advertising into one system.
NOT JUST ADS. A COMPLETE GROWTH SYSTEM.
Most businesses don’t have an advertising problem.
They have a strategy, tracking, targeting, creative, or conversion problem.
That’s where I come in.
My approach:
- 01 — Research: I study your business, competitors, target audience, offer, and existing marketing data.
- 02 — Strategy: I create a campaign strategy based on your business goals — whether that’s leads, purchases, bookings, or revenue.
- 03 — Launch: I build and launch your campaigns with properly structured audiences, creatives, tracking, and conversion events.
- 04 — Test: Different creatives, hooks, audiences, offers, and campaign structures are tested to identify what actually works.
- 05 — Optimize: I analyze the data and continuously improve campaign performance.
- 06 — Scale: Once we identify profitable campaigns, we strategically increase the budget while protecting performance.
MY CORE SKILLS
Paid Advertising
Tracking & Analytics
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Meta Pixel
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Conversion API
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Google Tag Manager
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Google Analytics 4
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Event Tracking
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Conversion Tracking
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Funnel Analysis
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Performance Reporting
Marketing
FEATURED CASE STUDY
ESYRA — E-commerce Fashion Brand
Challenge
The goal was to generate more online orders for fashion products while maintaining profitable advertising costs.
Strategy
I developed a full-funnel Meta Ads strategy including:
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Product-focused video creatives
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Multiple ad angles and hooks
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Broad audience testing
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Retargeting campaigns
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Conversion-focused messaging
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Meta Pixel & event tracking
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GTM & GA4 tracking
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Creative testing
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Campaign optimization
Focus
Traffic → Engagement → Product Interest → Retargeting → Purchase
What I Learned
Successful e-commerce advertising isn’t simply about increasing the budget.
The combination of creative + offer + audience + tracking + optimization determines whether an account can scale profitably.
[ VIEW FULL CASE STUDY ]
WHY WORK WITH ME?
I Focus On Business Results — Not Vanity Metrics
Getting thousands of impressions is easy.
Getting the right people to take action is the real challenge.
When I manage campaigns, I focus on metrics that matter to your business:
- ROAS: Return on ad spend
- CPA: Cost per acquisition
- CPL: Cost per qualified lead
- CTR: Click-through rate
- CPC: Cost per click
- Conversion Rate: Turning visitors into customers
- Revenue: The metric that ultimately matters most.
MY PROCESS IS SIMPLE
- 01. DISCOVERY CALL: We discuss your business, goals, current marketing, budget, and challenges.
- 02. AUDIT & RESEARCH: I analyze your existing campaigns, tracking, audience, competitors, funnel, and offer.
- 03. STRATEGY: You receive a clear advertising strategy built around your specific business objectives.
- 04. IMPLEMENTATION: Campaigns, tracking, audiences, creatives, and conversion events are set up correctly.
- 05. OPTIMIZATION: I monitor performance, test new ideas, cut what isn’t working, and improve what is.
- 06. REPORTING & SCALING: You get clear performance insights and a plan for the next stage of growth.
WHO I HELP
I work with businesses that want to use paid advertising as a serious growth channel.
- E-commerce Brands
- Generate more purchases and scale winning products.
- Real Estate Businesses
- Generate qualified buyer and seller leads.
- Service Businesses
- Build predictable lead-generation campaigns.
- Local Businesses
- Reach high-intent customers in your target market.
- Startups & Growing Brands
- Build a scalable customer acquisition system.
WHAT YOU GET
When you work with me, you’re not simply getting someone who knows how to create a Facebook campaign.
You get a performance-focused marketing partner who can help with:
- ✓ Campaign Strategy
- ✓ Meta Ads Management
- ✓ Audience Research
- ✓ Creative Strategy
- ✓ Ad Copy
- ✓ Retargeting
- ✓ Conversion Tracking
- ✓ Meta Pixel
- ✓ Conversion API
- ✓ GTM & GA4
- ✓ Campaign Optimization
- ✓ Performance Analysis
- ✓ Scaling Strategy
LET’S TURN YOUR MARKETING INTO A GROWTH ENGINE
Whether you’re launching your first campaign or struggling to scale an existing account, I can help you identify what’s holding your advertising back and build a strategy around your business goals.
Have a product, service, or business you want to grow?
Let’s talk.
[ BOOK A FREE CONSULTATION ]
MESSAGE ME ON WHATSAPP : +8801567943449
ABOUT ME
Hi, I’m Shakib.
I’m a Digital Marketing Specialist and Performance Marketer focused on helping businesses acquire customers through paid advertising and data-driven marketing.
My core expertise is Meta Ads, lead generation, e-commerce advertising, conversion tracking, and marketing optimization.
I believe great advertising is a combination of three things:
The Right Strategy + The Right Creative + The Right Data
My goal isn’t to make your ads look busy.
My goal is to make your advertising profitable, measurable, and scalable.
Md. Shakib Mulla
Performance Marketer | Meta Ads Specialist
READY TO GROW?
Let’s Build a Marketing System That Generates Results.
Stop guessing where your ad budget is going.
Start making every campaign measurable.
Let’s discuss your business and find your next growth opportunity.
[ START A CONVERSATION → ]
Email: mdshakibmulla5@gmail.com
WhatsApp: +8801567943449
LinkedIn: https://www.linkedin.com/in/mdshakibmulla/
© 2026 Md. Shakib Mulla. All Rights Reserved.